CBS has rejected another Super Bowl ad, this time for telling viewers to “Go to Hell.”
The trailer is for the upcoming Electronic Art’s game “Dante’s Inferno”. The commercial will still be aired, however, changing the tagline to “Hell Awaits”.
The verdict follows CBS’ controversial decisions to air a pro-life ad from conservative group Focus on the Family during the big game, and to reject an ad from a gay dating site that showed two men making out.
Watch the above video of the original version of the Electronic Arts ad for “Dante’s Inferno”:
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